LHB has successfully pitched a full-page feature article in the New York Times! You can link to the article by going to our “In the News” section. The article, titled “In Washington’s NoMa, A Trendy Name and High Hopes,” was written about Washington’s emerging NoMa neighborhood, based on interviews of leaders of the NoMa Business Improvement District, LHB’s client. Since mid-2007 when we started working for the newly created NoMa BID, our publicity and public relations program has resulted in extensive news media coverage that has helped make NoMa (almost) a household word!
Of course, NoMa isn’t the only part of D.C. where cranes are coming out of the ground and exciting things are happening, despite the economic crisis. Last Friday, we publicized Perseus Realty’s groundbreaking for the new YMCA Anthony Bowen and 14W Apartments. Perseus is providing a new state-of-the-art YMCA facility at no cost whatsoever to the YMCA, and is also developing 231 apartments plus retail space above and around the new YMCA. The Anthony Bowen YMCA was the nation’s very first African American YMCA when it opened in 1912, and for decades has been an anchor in Washington’s historic U Street corridor. The groundbreaking, which featured Mayor Adrian Fenty, was covered by 3 local TV stations (Channels 4,5, and 7), the Washington Post, and other media. You can see the Post article at: http://www.washingtonpost.com/wp-dyn/content/article/2008/10/01/AR2008100101003.html?referrer=emailarticle